The speaker is the most important element in this model, therefore all information will come from them, and all other elements have no impact on the message. As a speaker, you influence the listeners of your speech. Information provided during public speaking spreads easily and quickly, so you should have extensive knowledge of the topic you are discussing and be confident in what you are talking about.
In your speech, you should focus on reliability and accuracy, referring to the latest knowledge on a given topic. The way of delivering the speech also plays a big role: match the language of the speech to the audience’s profile, avoid understatements and misunderstandings. The essence of a speech is the exact verbalization of the message you plan to convey.
The occasion has a great impact on the overall effect of your speech. It also outlines the context of your statement and allows for a better understanding of the message. Moreover, the occasion is a clue for you as to what attitude to adopt during the speech.
Your speech should be well-tailored to the audience, i.e., the recipients of your message. It is worth considering their needs, as this will influence better understanding and bring the expected results.
Your message should be effective, i.e., bring the effect you intended. By properly directing the message to the recipient, you will arouse their trust. In this case, the effect is convincing the audience of your idea, vision, or ways of solving a problem.
